Give talent a chance, invest the time to create the space to turn the dream into reality #PROUD. 
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My coaching approach offers individuals a supportive environment to unleash creativity and explore expansive thinking. Drawing from my experience in sport, establishing a successful business and navigating motherhood, I can share my insights and support you in achieving your goals whilst being the best version of yourself. 

My approach #Proud

My coaching approach is centred on the acronym PROUD, which encapsulates key elements for personal and professional growth.

1. Purpose 
  • Define your objectives.
  •  Clearly articulate what success means.
2. Realistic:
  • Be honest about challenges.
  • Identify potential solutions.
3. Opportunites:
  • Embrace opportunities 
  • Cultivate self-belief and confidence. 
4. Understanding:
  • Know yourself
  • Aware of your environment
5. Dyamic: 
  • Foster creativity and positivity 
  • Stay solution focused

My promise... 

I promise to offer support in defining a clear purpose and in the setting of achievable goals whilst encouraging gentle and honest self-reflection and addressing challenges with compassion. As an athlete, self-belief and confidence building have been key to my success. I will assist you in a self-discovery journey, helping you better understand yourself and your surroundings whilst encouraging a dynamic, solution-focused mindset with a touch of creativity and optimism to navigate various situations. 

My approach is to provide a supportive and nurturing environment for my clients to be themselves and explore their personal and professional journeys. 


What people are saying...

Two coaching testimonials to follow.


"I would highly recommend her to anyone – you will all come away motivated and excited about what can be achieved with clear goals, focus and determination!”

Tim Hancock
O&G Group | Chief Executive

"Succeeding in a man’s world: female Thames Valley CEOs take inspiration from Olympian Sarah Ayton

Fourteen female CEOs from the Thames Valley heard Sarah’s view on succeeding in a man’s world at a KPMG-hosted event this week.

The event was one of a series organised by KPMG’s only female chair, Karen Witton. Karen, regional chair for KPMG in the South, said: “Sarah is a real inspiration, and it was a huge privilege to hear her experiences of getting to the top in a male dominated sport. It was surprising to hear that there are many common themes on achieving success in both sport and business."

Karen Witton
KPMG

'Sarah's speech and presence was a great addition to our event. Her tales of experience and success mixed with her humour was entertaining and motivating to us all!'

PetLabCo.

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